"The only time I set the bar low is for limbo."
— Michael Scott
Hey, I'm Christian!
I'm a marketing automation and MOPs professional from Western Canada. I help businesses streamline and automate their marketing efforts to improve their bottom line.
Meet Christian
For the last 7 years, I’ve been hard at work creating exciting nurture funnels and managing campaigns across multiple channels in B2C, B2B, and eCommerce.
I’m proud to see my work play a role in helping businesses use technology to streamline and automate their marketing efforts, enabling them to save time and resources while still delivering effective campaigns.
As a marketing automation expert, I'm passionate about using technology to improve and streamline marketing processes, increase efficiency and productivity, and ultimately drive better business results.
I am interested in understanding customer behaviour and using data to inform and optimize marketing strategies, as well as staying up-to-date with the latest marketing automation tools and technologies, and finding new and innovative ways to use them to achieve my goals.
Right now, I’m working as the Sr. Marketing Operations Manager at Bold Commerce, where I plan, develop, implement and maintain the overall email and automation strategy.
Off the clock, I stay busy building in the Web3 space, supporting marketing efforts for various NFT projects, doing graphic design work, as well as growing my (not-so-secret) Twitter profile.
You will also find me playing video games, reading and writing about emerging tech, consulting, and exploring the Canadian Rockies with my fiancée Valentina, and my dog Dennis.
Thanks for visiting my website, and feel free to get in touch if you have any questions or would like to work together.
Proficiencies
Email Marketing
Creating exciting nurture funnels for both inbound and outbound initiatives.
Marketing Automation
Managing multifunctional campaigns across multiple channels, automatically.
Demand Generation
Driving awareness and creating a need in the minds of prospects.
Lifecycle Automation
Engaging prospects and customers throughout their buying journey.
Email Development
Built award-winning responsive email templates using HTML/CSS.
Conversion Copywriting
Crafting effective content that stands out, including demand generation.
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Certifications
Hubspot Academy: Email Marketing, Reporting, Inbound Marketing, Revenue Operations, and Administrator certified.
Trailhead by Salesforce: Pardot Specialist, Lightning Experience, Campaigns.
Licenses
Google: Digital Marketing License
IBM: Watson Campaign Automation - Technical Specialist
ClickDimensions: Certified Administrator,
Advanced Certification.
Testimonials
Christian is an extremely talented marketer who has a unique combination of skills, technical expertise and consistency that helped him become one of the go-to team members of the entire company at Docebo.
Not only was he able to scale the company’s email program from the ground up in multiple languages but he was also a key part of the team’s culture and someone who others turned to for both feedback and new ideas.
He’s a well-respected marketer that understands it takes to be successful and I enjoyed working with him!
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Christian is extremely passionate about helping his clients build and grow their engagement programs - always placing strategy at the heart of the conversation.
He is a strong advocate for the profession as a whole, believing that genuine communication and customer engagement is the pathway to long-term success.
Highly certified across all major platforms and tools, he brings a ceaseless dedication to continual improvement and professional development.
