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Hi! I'm Christian Baun,
a marketing ops consultant helping SaaS teams grow and scale.

Automation & CRM Systems

Fractional Marketing Ops

Lead Gen & Nurture Flows

About Me

Highly technical & creative at heart.

I’ve spent the last 8 years helping SaaS businesses of all sizes figure out how to turn marketing and sales ideas into actionable plans that actually drive results. Whether it’s streamlining workflows, automating lead nurture, or getting CRM systems to behave the way they should, I thrive on simplifying the complex and making things work better.

I’ve had the chance to work with some cool industry names like 
Docebo, Zipline, Apex, and Bold Commerce, but I get just as excited working with scrappy startups that need to scale without the overhead. Whether you're refining processes in HubSpot, Marketo, Pardot, or Salesforce, I’m here to make sure your marketing engine runs like it’s supposed to.

Outside of work, you’ll probably find me gaming, putting together a Lego set,
building apps, or exploring the Canadian Rockies with my wife Valentina and our dog Dennis.

Christian Baun

My resume

My passion is marketing, startups & helping businesses grow.

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Christian Baun Consulting

Marketing Ops Consultant

2023 - Current

Partner with clients to overhaul their marketing operations, develop lead nurture strategies, and implement advanced reporting systems. Focus on automating processes, aligning teams, and turning insights into action.

Bold Commerce

Bold Commerce

Marketing Automation Manager

2021 - 2023

Owned the marketing automation function, designing end-to-end workflows that connected sales and marketing. By refining lead scoring models and building nurture paths, I helped drive more qualified leads through the funnel and boosted conversion rates.

Docebo

Docebo

Email Marketing Manager

2020 - 2021

Transformed Docebo’s email marketing strategy by focusing on personalization and segmentation, driving a 27% lift in engagement. Developed automated email flows for onboarding, upselling, and re-engagement, turning email into one of our top-performing channels.

AdFarm

AdFarm

Marketing Automation Specialist

2019 - 2020

Managed and optimized automation tools like HubSpot and Salesforce, streamlining lead handoffs and ensuring campaigns ran without hiccups. Built workflows that tracked buyer journeys, and aligned sales and marketing.

MarketingPlatform

Customer Success Manager

MarketingPlatform

2016 - 2019

Worked closely with clients to maximize the value of their marketing platform. From setting up customer journeys to troubleshooting complex workflows, I made sure clients were equipped to drive growth and engagement.

I proudly hold certifications from these companies (and more!)

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Consulting services

With years of experience under my belt, I offer consulting services to help businesses thrive.

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Marketing Ops & Automation Consulting

I help SaaS companies build out scalable marketing operations, automate lead nurture, and align sales and marketing workflows. Whether you need to set up a CRM from scratch, overhaul your lead scoring, or automate reporting, I’ll make sure your systems are built to grow with you.

General Marketing Consulting

Need a fresh perspective or help building out a project that’s stuck in limbo? I provide high-level marketing strategy, process optimization, and workflow automation. Think of me as the extra brainpower you need to get things moving.

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Clients

My clients speak for my work.

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Nash Haywood

Head of Digital Marketing
Cloudflare

– “Christian is an extremely talented marketer who has a unique combination of skills, technical expertise and consistency. He’s a well-respected marketer that understands it takes to be successful and I enjoyed working with him!“

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Amy Machin

Director of Marketing
Apex

– “Christian is the most valuable partner I've had the pleasure of working with. If he doesn’t have the answer, he finds it. If the solution doesn’t exist, he creates one. His expertise and confidence have allowed me to entrust entire campaigns to him, from strategy to execution.“

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Brandon Blitz

Chief of Staff
Drive Shack

– “Christian is not only fantastic at what he does, but he’s also a joy to work with. I had the pleasure of working with Christian on a few different projects and I find myself recommending him to everyone that could use his services and expertise.“

Latest projects

Check out some of the stuff I've built.

HubSpot Toolbox

This Chrome Extension provides a comprehensive suite of utilities directly in your browser.

It offers a suite of built-in utilities, including a UTM generator, dark mode, color picker, and a resource library with over 60 tools. A must-have for anyone using HubSpot!

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The Art of Marketing Automation

46 pages of precise, actionable strategies and best practices to get started with marketing automation. Clear, step-by-step guidance on setting up and optimizing your marketing automation processes for maximum efficiency and impact.

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Hubspot Setup Checklist

This checklist is your go-to guide for getting everything set up and running smoothly. Whether you're just starting out with HubSpot or looking to refine your current setup, this guide has got you covered.

HubSpot Health Checker

Give your platform a checkup and discover hidden opportunities. Get a detailed score from 0-100, packed with actionable insights to boost your performance.

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Freelance Rate Calculator

How much should you charge as a freelancer or contract worker? This extension helps you make sure you're covering your expenses and earning what you deserve.

Contact

Let's chat!

Got a marketing automation project or looking to streamline your marketing workflows? I’m available for consulting engagements, fractional ops, or high-level project execution. The first step? Let’s connect.

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Marketing - Design - Innovation

Christian Baun

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